All blog articles

All blog articles articles

3 SMS and email automation use cases

Explore 3 email automation case studies to start creating successful flow campaigns that are personalized to your audience. Step up your marketing game today.

Profile photo of author Tiff Regaudie
Tiff Regaudie
7min read
Email marketing
Apr 18, 2024
The pros & cons of a dedicated IP vs. a shared IP

A dedicated IP structure can help email senders maintain reputation control. Learn how the benefits of this digital infrastructure differ from shared IP.

Profile photo of author Ryan Steen
Ryan Steen
6min read
Email marketing
Apr 17, 2024
Video in email: 5 tips to boost engagement

Video in email is a powerful tool to captivate your audience and drive results. Explore these 5 creative tips to incorporate video seamlessly into your emails.

Profile photo of author Tiff Regaudie
Tiff Regaudie
8min read
Email marketing
Apr 16, 2024
10 video email marketing types & when to use them

Unlock the power of video email marketing with our guide. Learn about 10 types of video emails, when to use them, and real-world industry examples.

Profile photo of author Tiff Regaudie
Tiff Regaudie
6min read
3 ways to increase email & SMS frequency

Discover strategies for boosting email and SMS marketing frequency to drive results. Learn from real-life examples at Auro Bora, Proozy, & Linksoul.

Profile photo of author Tiff Regaudie
Tiff Regaudie
8min read
SMS marketing
Apr 12, 2024
3 effective SMS campaigns use cases

Here are 3 use cases from Klaviyo customers that dismantled data silos by joining their data from SMS and email. Learn how to improve your customer targeting.

Profile photo of author Tiff Regaudie
Tiff Regaudie
5min read
Email marketing
Apr 11, 2024
Why DMARC is so important

Fortify email security with DMARC. Learn why it matters for preventing spoofing/phishing, and get guidance on implementing this crucial authentication protocol.

Profile photo of author Toshi Onishi
Toshi Onishi
6min read
12 Father’s Day marketing examples to inspire your campaign

Here are 12 sources of inspiration to help you plan your next Father’s Day email or SMS campaign outside the box.

Profile photo of author Emily Riedy
Emily Riedy
10min read
Why using AI in the workplace can be valuable

In a global survey of ecommerce marketers, respondents revealed they feel hesitant to admit when they’re using AI. Learn how AI can make you a more valuable employee.

Profile photo of author Jax Connelly
Jax Connelly
3min read